As a leading global technology distributor, Ingram Micro is the business behind the world’s brands, providing everything needed to drive digital transformation and imagine what’s next.

Event Video - ONE 2024: The Innovation Summit

ONE: The Innovation Summit is Ingram Micro’s largest in-person annual event that brings IT channel partners, vendors and industry thought leaders from every corner of the world together to explore the future of technology.

To kick off the event with a bang and set up the theme of human-centered innovation, we turned to that emerging technology causing a lot of excitement but also uncertainty about its potential to replace humans: AI.

Using AI-generated imagery (and some public domain clips from the sci-fi classic “Metropolis”), we subverted this uncertainty and instead told the empowering story of how innovation is ultimately up to us as the technology experts who know best. Taking inspiration from EDM music festival visuals, it was a breakthrough display (literally, as the creation appeared to emerge beyond the big screen) that only a talented group of humans could come up with.

Out of Home Billboards

Promoting the value of joining Ingram Micro’s Trust X Alliance, a collaborative network of top IT business partners helping each other solve problems and find success.

Print

Ingram Micro sponsored the December 2024 issue of CRN magazine, the top technology news and information source for solution providers, IT channel partners and value-added resellers (VARs). To highlight 4 factors setting Ingram Micro apart, we created 4 unique full-page print ads placed throughout the magazine under our new Redefining Distribution campaign.

Digital Videos

Highlighting Ingram Micro’s extensive IoT (Internet of Things) solutions portfolio for our IT business partners.

Web Banners

Generating excitement for Ingram Micro’s BTC (Business Transformation Center), a uniquely experiential learning environment enabling partners to better understand and market the latest solutions (like extended reality) for their customers in industries such as esports, health, retail and education.

Blog Content

Distributing the in-depth thought leadership to fuel IT partner growth on Ingram Micro’s new digital business platform, Ingram Micro Xvantage™.

Year: 2023-2024
Agency: Agency Ingram Micro
Client: Ingram Micro
Campaign: Imagine Next.
Senior Copywriter: Nick Tiso
Senior Digital Content Strategist: Deborah Stampfli
Global Digital Copy Editor: Donna Roberts
Senior Art Directors: Anissa Gutierrez, Darren Nguyen
Senior Video Producer: Dan Mabbott
Executive Video Producer: Dan Reilly
Editor/Director: Tad Fatum
Composer: Greg Kuehn
Associate Creative Directors: Jason Williams, Elim Feliciano, Dan Iorgulesco
Senior Creative Director: Josh Lieber
Executive Creative Director: Ewan Pidgeon